LifestyleSwiss Brand Insights

Omega Watches: A Symphony of Swiss Precision and Elegance

Switzerland has long been synonymous with luxury watchmaking, and among the prestigious watchmaking houses of the country, Omega holds a special place. Founded in 1848 in La Chaux-de-Fonds, Omega quickly distinguished itself with exceptional craftsmanship and a commitment to innovation, establishing itself as one of the most respected brands in the watchmaking world.

A Rich Heritage

Omega has shaped the history of Swiss watchmaking with a series of notable achievements. The brand was the official choice of NASA for its space missions, and the legendary Speedmaster was the first watch worn on the moon in 1969 during the Apollo 11 mission. This association with space exploration solidified Omega’s reputation as a brand synonymous with unmatched precision and reliability.

Omega Nasa

Omega Nasa

The Art of Innovation

Over the decades, Omega has consistently pushed the boundaries of watchmaking innovation. The brand introduced the coaxial movement, a major technological advancement that improved the precision and durability of mechanical watches. Furthermore, Omega pioneered the use of innovative materials such as ceramic and Liquidmetal®, reinforcing its commitment to technical excellence.

Iconic Collections

Omega’s collections embody refined aesthetics and cutting-edge engineering, which have made the brand renowned. From the famous Seamaster, embraced by diving enthusiasts, to the classic Constellation and the Speedmaster, each collection is the result of unparalleled watchmaking expertise.

Commitment to Sustainability

In addition to its technical excellence, Omega is also committed to sustainability. The brand strives to reduce its environmental impact by adopting responsible practices throughout its supply chain and implementing environmental preservation initiatives.

Omega’s Festive Winter Tales

This festive season, OMEGA has embraced a lunar, snow-covered backdrop to showcase watches from its four collections alongside a cast of cheerful characters. The brand has woven enchanting winter tales set in a snowy corner of the cosmos, featuring astronauts for Speedmaster, seahorses for Seamaster, stars for Constellation, and urban dwellers for De Ville.

Each scene beautifully highlights an exquisite OMEGA timepiece, showcasing many of the Swiss brand’s most iconic and coveted models. Raynald Aeschlimann, President and CEO of OMEGA, comments on this artistic choice: « For the holidays this year, we wanted to create an atmosphere that brings a smile and allows us to present our watches in a unique and engaging way. Christmas is a time for sharing joy, and that’s exactly what we aim to do. It’s our playful vision of luxury. »


Swiss Omega watches are more than just timepieces. They embody timeless elegance, bold innovation, and an outstanding heritage of Swiss watchmaking. Choosing an Omega watch is an investment in a piece of horological art that transcends time and remains a symbol of sophistication and quality. At Club Premium, we celebrate Omega’s unparalleled heritage and are proud to share this passion with our members.

  • A pristine black and white advertisement for the Omega Speedmaster Moonwatch. The iconic wristwach chosen by NASA as standard issue for astronauts on the moon and back Apollo program. Advertising tagline: 'For rallying..for measuring speed vs. distance or elapsed the 4 dial Omega Chronograph.' Museum quality framed with an eight ply mat, ultra violet filtering plexiglass, and elegant black wooden gallery frame. Original advertisement for Omega Omega Speedmaster Chronograph Reference

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